Google spent most of last year “doing the dance” – the Google Ballet dance. Almost monthly, the algorithm for search results was turned upside down for a restart, or so it seemed. The kids in Palo Alto throw a new set of rules into the search algorithm and sites that were at the top can’t…
Attention all attorneys and law firms: Google’s #1 regulation regarding their business review system involves “Inappropriate content.” How do you know if your review or a review about your or your law firm meets the criteria? Review the Google Places content policy here. What Do I Do With A Fraudulent Review? If you see a review…
There are arguments on whether or not using a Facebook business or personal account are better. Often people ask, “Can you use both a business and personal Facebook account for your business?” There are advantages and drawbacks of each. A less significant but important drawback of having both a personal page used for business and…
A question often asked is whether or not a personal Facebook page should be used for business. There are advantages and disadvantages of each. In this blog I will discuss some advantages I have discovered using a personal Facebook page for business. 1. Growing an Audience It is easier to grow an audience as a…
Having a Facebook page for your business comes with many advantages, but creating and maintaining an effective business page can be a struggle. There are disadvantages to Facebook business pages that should be recognized and addressed. We have outlined a few road bumps that come along with Facebook business pages. 1. Creating an Audience Creating…
If you own a business it is likely you have a business Facebook Page. There are several advantages to maintaining a Facebook page specifically for your business rather than using your personal page for both. We’ve collected some top reasons why maintaining a page is worth your time as an effective way to reach your…
Importance of Reputation As a lawyer, you put in the time. You went to school, college, and then law school to become a lawyer. You probably took out some student loans and spent years paying them off. You work long hours and you have to live by the rule of law. You are held to…
Importance of Claiming Your Listings Now that we have realized that our online reputation with review sites is imperative to our success, it is time to learn how we get our hard work and good reputation out there in the virtual world. YOU NEED TO CLAIM YOUR BUSINESS. The way the review sites operate is…
Understanding Review Sites Lawyers have always been in a class of their own. They speak a different language, they hold to the rule of law, and they have always gotten their clients by word of mouth reputation. Times are changing, though, in this new internet age. There are a multitude of review sites on the…